Why we call “Content is the King”
For anyone who constantly logs on to the Internet on a daily basis, there is only one plausible phrase that can describe the information highway. In the realm of the World Wide Web, content is king. And this could not be any more true for the Internet marketers and blog owners making their daily living off the Internet.
The fact that there is so much going on all at the same time is the basic byproduct of having a faster information gateway. A faster and more convenient platform that enables us to share information at a speed of light. And this is why we are able to get our hands on everything we need to know at the approximate time we need it.
A snip from wikipedia about saying “Content is King”
The phrase can be interpreted to mean that – without original and desirable content, or consideration for the rights and commercial interests of content creators – any media venture is likely to fail through lack of appealing content, regardless of other design factors.
Content can mean any creative work, such as text, graphics, images or video.
“Content is King” is a current meme when organizing or building a website (although Andrew Odlyzko in “Content is Not King” argues otherwise). Text content is particularly important for search engine placement. Without original text content, most search engines will be unable to match search terms to the content of a site
For bloggers, business owners and Internet marketers alike, content is the driving force that attracts Internet users to what they have to offer on a specific subject. So without content, there can be no traffic, no visitors and no earnings. This is why, as long there are marketers who believe that they can sell things online and there are people who look to the internet for things to buy, there will always be a great demand for original content.