Is Twitter is all about following celebrities?
Twitter has become a hugely popular platform since its inception in 2007. More than 460,000 accounts are created daily in the US itself. 34% male and 48% female use Twitter to keep in touch with friends, but many users access the network for
- Posting status updates (28% male, 29% female)
- Surfing news (31% male, 21% female)
- Searching work information (23% male and 21% female)
- Researching (10% male and 8% female)
A striking figure of 72% users uses the network just to post personal updates whereas other common usages include posting work updates and even life observations along with sharing images, videos, stories and of course tweets.